A better way to assign records in Salesforce
Kubaru has every feature you need to fully automate the assignment of leads, cases, and other records in Salesforce for only $20/user monthly.
Empowering the fastest growing companies






Your all-in-one solution for automated lead assignment
Assigning leads, cases, and other records in Salesforce doesn’t have to be difficult. Kubaru makes it easy to automate complex assignment logic in minutes.
Assign Anything
Easily automate the assignment of any standard or custom object in Salesforce.
Scheduling
Assign records to available reps based on out-of-office schedules, holidays, etc.
Rule-Based Assignment
Create rules to assign records to specific users based on any criteria in seconds.
Weights and Limits
Set time-based and workload-based limits on the number of records that can be assigned to users.
Duplicate Management
Ensure records flagged by your Salesforce Duplicate Rules are assigned to the same rep.
Notifications
Alert reps of assignments using email, mobile alerts, push notifications, slack alerts, and more.
Increase conversion rates by reducing response time

Increase conversion rates by reducing response time
Assign leads and cases to the right rep instantly
Kubaru ensures leads are always assigned to the best possible user based on availability, skills, location, and more.

Make sure leads and cases never go unworked again
Kubaru measures time-to-respond and reassigns unworked leads and cases automatically based on the conditions you define.

Make sure leads and cases never go unworked again
Kubaru measures time-to-respond and reassigns unworked leads and cases automatically based on the conditions you define.
Why customers love us
With more than 100 5-star reviews on the AppExchange, we must be doing something right.

“BEST Lead Routing tool EVER! Talk about a solution that makes the complex simple! I have used Kubaru now in 2 organizations I have worked with and the Ops teams on both loved its ease of use and setup. Fast and quick maintenance as well. AND the staff at Kubaru are some of the most responsive, helpful individuals that we have the pleasure of working with.”
Scott Merselis
Sr Manager, Marketing Operations

“Flawless Performance and Top-Notch Support. Kubaru is an absolute gem of a tool that has become an indispensable asset in our tech stack. Moreover, the level of attentiveness and dedication provided by the Kubaru support team is unparalleled…”
Suzanne Champenois
Senior Business Analyst

“I have used Kubaru at several companies and worked directly with [the Kubaru support team] to solve problems and get record distribution up and running… Kubaru has the framework to support basic use, enterprise-level complexity, and everything in between… I wish that I could give them 6 stars!”
Graeme Oxley
Salesforce Administrator
Manage user workload to avoid burnout
Monitor performance metrics and balance user workload using weights, limits, and schedules.

Manage user workload to avoid burnout
Monitor performance metrics and balance user workload using weights, limits, and schedules.